It’s important to remember that dog training is a service industry. Unless you do online consulting, your customers are in your real-world community. One powerful way to boost your business, enrich the lives of your clients, and contribute to the well-being of the local pet community is through community engagement. By forming partnerships with local businesses, veterinarians, and community organizations, you not only expand your reach but also create a network that benefits everyone involved.

Dog trainers provide an unusual service that is unlike most (all?) other service providers. When most people call a plumber or get their hair cut, they don't want to know how to fix their own plumbing or cut their own hair.  And yet, when dog owners call us for help...

We originally published this piece a few years ago, but there are always new trainers just getting set up, and this article has lots of good information:   It is exciting when a new potential client says "yes!" to working with you but before you get to the really...

PocketSuite is a booking app that many dog trainers find useful. We asked them to tell us more about their product, and here it is: We know you’re busy training your furry clients (And we love you for it!). So, it’s extra important to have an app to manage your...

Watch this recording of a conversation between Ryan Cartlidge of Animal Training Academy, and Melissa Breau on content marketing, online courses, and building a community around your business. https://vimeo.com/633311049/099f0e9f39

Just finished a new website? Struggling to think of ideas for your social channels? Join Melissa for a short review of some best practices, followed by live reviews of member websites and social feeds! https://vimeo.com/628778856/9e8a873ab8

Struggling to see how you can step away from your business for a day, never mind a week or more at a time? In this video recording, Beth covers how to handle scheduling clients, determining your vacation plan, and tips and tricks to keep things all running smoothly...

This video discusses: The 3 types of emails Gmail/Email Template Recap: What is email marketing? “Broadcast” emails Automations & Drip Campaigns Segments and Custom Fields

Join Jamie and Melissa to talk about the various ways you can be more efficient with automation and technology! We'll talk about: Automating your Client Workflow Templating Your Emails What should go in your templates (and tools you can use!) The role your email...