Do you struggle with writer's block? Never sure what to write for social media post captions or want to turn your website content into more persuasive copy? Join Melissa for a conversation on what makes for convincing content! We talked about common mistakes as well...
Communicating with humans
The Minimalist Guide to Setting Boundaries in Your Business (And Preventing Burnout)
Your goal with your business is to help people and their dogs… which can make it easy to fall into bad habits, and incredibly hard to set boundaries and stick to them. And that’s dangerous.
Make Agreements with Yourself
As business owners there are many things that can weigh on our minds. When our minds are cluttered our business can suffer and so do our lives. Conversations with our significant others are less enjoyable. The activities we perform are not as fun as they could be...
How to Use Google Docs to Power Up Your Training Business (Client Handouts, Homework, and More!)
The right tools are like “power ups” in a video game — when you use them efficiently, everything gets easier. Choosing and then using the right ones can help make the admin tasks that drag dog trainers down quick and convenient, while adding a bit of professional...
From A Handout Library to Low-Cost Client Management: What a Dog Trainer Can Do With Google Drive
Google Drive is a file management product available from Google when you sign up for a Gmail email address or purchase a paid Gsuite account. But, because it’s made to integrate seamlessly with Google’s other products — sheets, docs, slides, and more, which will have their own articles (coming soon!) — and lives online, it makes file creation, sharing, and management simple.
The Dog Trainer’s Guide to Getting More Out of Gmail: Hacks to Help You Spend Less Time in Your Inbox
Can I ask you a question? How much time do you think you spend on email each week? If you're like most dog trainers (or, really, like most small business owners) the answer is likely "too much." In 2012, McKinsey reported that the average professional spent roughly...
Want Better Skills, Fast? Film Yourself Training
Do you want fantastic mechanics and people skills? I want to give you a simple piece of advice that, if done, can transform your training: Film yourself training. Then watch it.
Toxic Talk: Speak about non-R+ methods and trainers with grace
When someone asks you about a trainer or method you don’t agree with, you can answer in a way that is truthful, professional, and constructive! Let’s take a look at two common scenarios and some winning responses.