Email marketing, unlike social media, allows you to regularly connect with the same clients in a controlled and customizable way. And unlike most social media, most businesses don’t need to send out a newsletter everyday to see results. There’s no constant video-creating, tweeting, updating or pinning involved.
Creating new posts, articles, and content to market your business can be... painful. After all, let's face it — as a business owner, you wear a lot of hats. You're the bookkeeper, the dog trainer, the marketer, the customer service team and more. That means when you...
As we prepare to close out the first quarter of 2021, many of us have now finished up our 2020 financials, prepared and filed our taxes from last year and are taking the time to reflect on our business. How did yours do? "You can't see where you are going without...
What is marketing, really? And how do you use it to actually get people to BUY the things you have to sell? Whether you're just starting a new dog training business or you've been in the game for a while and are trying to level up, it's a good idea to understand the...
2020 presented some of the greatest challenges the world has seen when it comes to business operations during covid. Dog training business owners have either done very well or decided to close up shop and move on to other careers. In light of this we would like to...
Your website can be a highly effective and engaging tool in your sales process.
But all too often, it’s… well, not. And typically the problem isn’t what most business owners think.
Though there are plenty of ways that Google has established itself as a necessary tool for many small businesses, there's one lesser-known offering that can make a huge impact on your web presence: your Google listing. Even if you're using Gsuite in your everyday...
Many dog trainers experience a decline in inquiries and sales once the holidays start to roll around and through the winter months but that doesn't have to be you! You can avoid the perceived business slow down by being prepared with a consistent marketing plan and...
I was living paycheck to paycheck, I was worried about not making bills, I was stressed about making enough to pay my share of rent. And I was stressed as heck. Something had to change…
You became your own boss so you’d only have to work with people you like, right? We all want to work with more of the clients we like, and fewer of those who we… like less. So, how do we make that happen?