Considerations to make when buying a bigger property for dog training

Jamie and I recently purchased a larger property to grow our business and life upon.  The decision to purchase was the easiest part. Our business offers board and train services in our home environment, classes taught in a local pet store and private in home training...

Case Study: Mischief Managed Mayhem to Manners

Summary: Five years ago, Jo Ferraris had a stressful career as a Pharmacy Technician and 2 young twins. She had set aside her childhood dream of becoming a vet after college, and satisfied her love of animals by taking her pet dogs to agility and scent detection...

Case Study: The Freckled Paw

Case study: Crystal Partain, The Freckled Paw. On target to reach a goal of $150,000 in 2021. Summary: Crystal started working in a vet clinic, cleaning kennels, at 16 years old. She worked her way up, and by the time she went to college a few years later, she knew...
The Ultimate Guide to Email Marketing for Dog Trainers

The Ultimate Guide to Email Marketing for Dog Trainers

Email marketing, unlike social media, allows you to regularly connect with the same clients in a controlled and customizable way. And unlike most social media, most businesses don’t need to send out a newsletter everyday to see results. There’s no constant video-creating, tweeting, updating or pinning involved.

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Here’s How Even A Busy Dog Trainer Can Get Back Free Time

Here’s How Even A Busy Dog Trainer Can Get Back Free Time

We’ve all been there.

I know I certainly have — someone asks you what you do for a living, and you describe running your own business in a way that makes it sound downright cushy. You make your own hours! Unlimited time off! Only have to work with people you like!

…and you conveniently leave off all the “hard parts.”

You know, the long hours, overwhelming email inbox, and times when it takes 8 conversations just to schedule a single client lesson. The part where your boss (aka you!) has unrealistic expectations about how much can be done in a day. Oomph.

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Make Agreements with Yourself

As business owners there are many things that can weigh on our minds.  When our minds are cluttered our business can suffer and so do our lives.  Conversations with our significant others are less enjoyable. The activities we perform are not as fun as they could be...

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Business Names, Logos and Trademarks

Business Names, Logos and Trademarks

For many business owners, naming their business and designing a logo sounds like fun in the beginning, but can become complicated very quickly.  In truth, it’s an important step that is more about planning than fun, but that can grow into a valuable asset and a source...

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Moving the needle in your dog training business

As dog trainers we have more to do and more on our minds when there are more clients, classes and appointments.    There are some goals that we go after with jet fuel in our veins and then burnout when either we don't see quick results or when we actually get...

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The Five Pillars of a Successful Business

The Five Pillars of a Successful Business

As we prepare to close out the first quarter of 2021, many of us have now finished up our 2020 financials, prepared and filed our taxes from last year and are taking the time to reflect on our business. How did yours do? "You can't see where you are going without...

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